: Why Leaders Need to Protect Their Time

: Why Leaders Need to Protect Their Time

Leaders need to protect their time. Why? In the fast-paced realm of leadership, the adage "time is money" transforms into an even more profound truth: time is opportunity. But in an era where the average person is bombarded with emails, meetings, and constant interruptions, how can leaders safeguard their most precious asset? We discuss why leaders need to protect their time during this week's episode of Reflect Forward. The Leader's Time Conundrum Leadership often shoves leaders into the paradox of availability: the more accessible you are, the less available you actually become for the things that truly matter. A study by McKinsey revealed that senior executives spend more than 28% of their working hours reading and answering emails. That's nearly a third of their workweek, not strategizing, innovating, or leading, but wading through an inbox! And then there's the myth of multitasking – the revered skill in the modern job description. Yet, neuroscience debunks this myth, particularly for leaders. Research indicates that task-switching can reduce productivity by up to 40%. For leaders, whose decisions carry weight, the cost of diminished focus is not just in hours lost but in opportunities missed and errors made. As it turns out, our brains like focusing on one thing at a time. And what leader doesn't need to do deep work? Cal Newport's "Deep Work" concept - the ability to focus without distraction on cognitively demanding tasks - is a clarion call for leaders. Strategy is born in deep work, where innovative solutions to complex problems are found. Yet, in a survey, 65% of senior managers confessed that meetings keep them from completing their own work. Leaders must become the architects of their time, carving out blocks for uninterrupted thought and creativity. The Ripple Effect of Leadership Focus Leaders set the tempo and tone of their organizations. A leader buried in administrative tasks and endless meetings signals that this is what valued work looks like. On the contrary, a leader who prioritizes strategic thinking, team development, and high-impact projects inspires their team to emulate these practices. It's not just about protecting your time; it's about modeling how to use time effectively for your entire organization. Strategies for Time Protection Audit Your Time: Keep a log for a week. You'll be surprised where the hours go. Identify time-drains and strategize how to eliminate or delegate them. Time-Blocking: Dedicate specific blocks of time for emails, meetings, and deep work. Guard these blocks fiercely, as you would a meeting with your most important client. Learn to Say No: Every "yes" to a new commitment is a "no" to something else, potentially more important. Evaluate opportunities through the lens of your strategic priorities. Leverage Technology: Use tools that help automate repetitive tasks and manage your schedule efficiently. But beware, technology is a servant, not a master. Cultivate a Culture of Respect for Time: Encourage your team to adopt similar practices. Make it known that you value deep work and strategic thinking over mere busyness. Protecting time isn't just about finding more hours in the day; it's about ensuring you spend your hours on the work that truly matters. It's about leading by example and setting a culture that values depth over breadth and quality over quantity. Order my book, The Ownership Mindset, on Amazon or Barnes and Noble Follow me on Instagram or LinkedIn. Subscribe to my podcast Reflect Forward on iTunes Or check out my new YouTube Channel, where you can watch full-length episodes of Advice From a CEO! And if you are looking for a keynote speaker or a podcast guest, click here to book a meeting with me to discuss what you are looking for!

[00:00:00] Hi everyone and welcome back to Reflect Forward. I'm your host, Kerry Siggins and I'm

[00:00:13] so glad you're here today. Today I want to talk about why leaders need to protect their

[00:00:17] time. We all need to protect our time whether we're a leader or not. I mean let's face it,

[00:00:21] we're all busy. In fact, I am working hard to not respond with, oh, I'm so busy whenever

[00:00:26] I'm asked how I am because let's face it, we all are busy and no one really wants to hear

[00:00:30] how busy we are. I try to be much more thoughtful in my response rather than oh so busy but the reality

[00:00:37] is that leaders are busy and we really do need time. Time to think, time to strategize, leadership

[00:00:44] is a high pressure job and if we're constantly sprinting then we never can recover and any of you

[00:00:52] who are athletes or like to work out know that you can work out harder when you recover and

[00:00:58] leadership is the same way, thinking is the same way, managing is the same way, working is the

[00:01:03] same way. As the saying goes time is money and what does that mean? Well that time is opportunity

[00:01:09] and when we are bombarded with emails and meetings and constant interruptions how do we protect

[00:01:15] that most precious asset, that asset that allows us to grow, to rest and recover, to think,

[00:01:22] to create those new opportunities that are high value instead of putting out all of those little

[00:01:28] fires that don't actually move the needle. So that's what I wanted to talk about today and I've

[00:01:33] been thinking about this a lot because I have over scheduled myself. I find this funny because

[00:01:38] people ask me how I manage my time so well and I do have a capability to handle a lot of different

[00:01:44] things, especially when I'm really happy with the things that I'm doing in my life but

[00:01:49] I once again have found myself over scheduled. I've over committed because I love saying yes to

[00:01:54] things and I always want to participate and make an impact but when my calendar is so full that

[00:02:01] I dread waking up on a Monday morning that's not good. So I have been figuring out ways to

[00:02:08] reduce my commitments and give myself more time to be present and to think and to

[00:02:14] not just be so dang busy all the time. The interesting thing is that there's this paradox of

[00:02:20] availability like our nature, we have to be the guiding light for our teams, we have to help them

[00:02:26] and there's this idea that the more accessible that you are, the less available you become for

[00:02:32] things that actually matter and I absolutely know this to be true. I think a lot of people did

[00:02:37] when prior to COVID when I was in the office all the time and my door was always open, people could

[00:02:41] come in and it was great to have that accessibility and I learned so much and I was very in tune to

[00:02:47] the organization but I would leave at the end of the day and say how I had a lot of great conversations

[00:02:52] but what did I do to move the needle forward? Did I think about strategy? Did I talk to our most

[00:02:56] important customers? And the answer was no. And so when we went to work from home and I didn't

[00:03:01] have those interruptions, I got so much more done and you can start to see where that paradox

[00:03:06] lives, where that accessibility, where people want to talk to you which is a very good thing as a

[00:03:11] leader has to be balanced with being able to focus on things that move the needle and the more

[00:03:18] accessible you are, the less available you are to work on those things. And interestingly,

[00:03:23] a study by McKinsey revealed that senior executives spend more than 28% of their working hours

[00:03:28] reading and answering emails. That's nearly a third of their work week and that means that they're

[00:03:33] not strategizing, innovating, leading but they're waiting through their inboxes. And I know this to be

[00:03:38] true and I used to be so meticulous about responding to emails and I've had to let that go a little

[00:03:44] bit because answering emails is not the most important thing that I do as a leader.

[00:03:49] Leading is the most important thing I do as a leader and that's where this paradox of availability

[00:03:54] really is we have to balance that. There's also so this myth of multitasking that we need to take

[00:04:00] into consideration. Like multitasking is absolutely written into every single job description.

[00:04:06] I think we all think that we need to multitask and in fact many of us thinks that we are good multitaskers,

[00:04:12] but neuroscience absolutely debunks this myth especially for leaders. Research indicates that

[00:04:20] task switching when you go in between different things can actually reduce your net productivity

[00:04:25] by up to 40%. For those of us leaders whose decisions are carrying a lot of weight and

[00:04:31] impacting the entire organization, this cost of a diminished focus is not just lost in hours,

[00:04:38] but in opportunities opportunities that we miss to work on moving the ball down the field. Or it

[00:04:44] might result in crappy work product or errors that are made. As it turns out our brains don't like

[00:04:51] juggling. They don't like keeping multiple balls in the air. Our brains are much better at doing

[00:04:56] one thing at a time and doing it well, so don't get caught into this idea that you need to multitask

[00:05:01] and that multitasking is a good thing. Do what you're working on really well. Focus on it, be present

[00:05:07] with it, do it really well and then move on to the next thing. Don't try to do multiple things at once.

[00:05:12] That does not help you manage your time well at all. The next thing I'd like to talk about is how

[00:05:19] important deep work is. I love Cal Newport's concept of deep work, which is the ability to focus

[00:05:24] without distraction on cognitively demanding tasks is this is a really important thing for leaders

[00:05:31] to do. Deep work is where strategy is born. It's where innovation happens. It's where solutions to

[00:05:36] complex problems are found and if we are cluttering our brains with multitasking or we don't have time

[00:05:44] to do that deep work, to do that deep thinking we are not going to have the brain power to focus on

[00:05:51] solving the most important challenges in our teams and businesses. So it's really important

[00:05:56] that you are the architect of your time and that you carve out time for uninterrupted thought and

[00:06:03] creativity. Before I jump into strategies on time protection, I do want to talk about one

[00:06:09] other thing and that is the ripple effect of leadership focus. We leaders, we set the tempo

[00:06:16] and the tone for our organizations. If we are buried in administrative tasks and endless meetings,

[00:06:22] it sends a signal that this is what valued work looks like. Be busy with meetings, be busy answering

[00:06:28] emails and other administrative work but on the contrary, if a leader prioritizes strategic thinking,

[00:06:34] team development and high impact projects, this inspires their teams to emulate the same things.

[00:06:41] So it's really important that you role model this because it has that ripple effect. What you do is

[00:06:47] a leader is what other people will do too. So remember being a role model matters and your leadership

[00:06:53] focus has a ripple effect throughout the entire organization so make sure that you're modeling how

[00:06:59] to use time effectively. Okay, so let's jump into some strategies for protecting your time.

[00:07:05] The first thing that you need to do is audit your time. I know this is a pain in the butt but it

[00:07:10] is really insightful. Keep a log of your activity all week long how you are spending your time

[00:07:16] write it down. You will be surprised where those hours go by doing this you can identify

[00:07:21] where you have these time drains so to speak and you can strategize on how to either eliminate them

[00:07:27] or delegate them or at the very least reduce them. The next thing that you should consider doing

[00:07:32] is time blocking. I do this, I block all my mornings off from eight to nine that's when I do my best

[00:07:37] thinking. Unfortunately, I have let those time blocks get filled but I am going to work to put

[00:07:43] them back in but having specific blocks of times matters so you should set a time for answering emails.

[00:07:51] I should say I do meetings on these days between this times and then block out on your calendar

[00:07:57] that time for deep work and then you need to guard those blocks furiously. You have to be disciplined

[00:08:04] to follow how you're time blocking your calendar otherwise it won't matter and I am guilty of

[00:08:10] letting my calendar get completely out of control because I've taken too much on and my time

[00:08:15] blocks have been completely obliterated and that is why I'm having this conversation with all of you

[00:08:19] because I am taking control of my calendar and I am going to fix this going forward. March is

[00:08:28] a mess and April is two but starting in May, I am being much more disciplined because I'm backing

[00:08:34] out of some of these commitments that I've made and I'm really focusing on making sure I have time

[00:08:38] to work on the most important things that help my team and company. The next thing is to learn to say

[00:08:43] no. Remember no is a complete sentence and every yes that you say is a new commitment so saying no

[00:08:50] is potentially more important than saying yes. You need to evaluate opportunities through the lens

[00:08:56] of your strategic priorities. What do you want to achieve in your company, in your team, in your

[00:09:01] career, in your life and if you have things on your calendar that aren't helping you get to those

[00:09:06] things then figure out how to remove them from your calendar. It's okay to say no. In fact, saying

[00:09:12] no is the most important thing that you will do in your leadership career, say no. No is a complete

[00:09:18] sentence. The next thing is to leverage technology. There's all kinds of tools out there that you can

[00:09:22] use to eliminate repetitive tasks. AI is going to change the game with this. Manage your schedule

[00:09:28] effectively with technology. I use Outlook to manage my calendar and I use Asana to manage my daily

[00:09:35] tasks and it's incredibly helpful. I also have my assistant who helps me on both of these areas too

[00:09:41] and it makes it so much easier to be able to collaborate through technology on my calendar.

[00:09:47] So leverage technology to help you be more efficient. And then finally, this is the most important

[00:09:53] is that you have to cultivate a culture that respects time. Encourage your team to adopt similar

[00:09:59] practices. Encourage them to not fill up every moment of their day. Make it knowing that you value

[00:10:05] deep thinking, deep work, that you value strategic input, that you want people to not just be

[00:10:11] busy. That is not what is effective. So really think about what your culture says about time.

[00:10:17] And if it says busyness is the most important thing, then start to work to change that. No deep thinking,

[00:10:24] quality work and time to rest and recuperate so that you can work harder is far more important.

[00:10:32] So hopefully that inspires you to manage your time, to protect your time. There's always

[00:10:37] going to be more work to do than hours in a day. So it's really important that you ensure that your

[00:10:43] time is spent working on things that really matter, on things that move that ball down the field.

[00:10:48] Lead by example, audit your calendar, say no, use technology, time block and really think about

[00:10:57] what your relationship is with time and how to bring more value to time within your own life,

[00:11:05] within your team's life and within your company's life. And your life will be so much better.

[00:11:09] Remember quality over quantity, being busy is no way to live. The demands of leadership

[00:11:16] requires wisdom, thoughtfulness, strategic thinking, so carve out spaces to do that kind of deep work.

[00:11:23] All right, with that I will leave you for your day. I hope that helped.

[00:11:27] And as a reminder, if you like this podcast, please write a review, subscribe to it, share it with

[00:11:32] a friend. I always appreciate it helps with the algorithms and be sure to check out my book,

[00:11:37] The Ownership Mindset. It has all kinds of useful information just like what's in these advice from

[00:11:41] the CEO podcast. All right, have a great day. See you next week.

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