Interview: Can you be both big and fast? with Angela Mangiapane, President, Mars Global Services at Mars
Unpacking the Digital Shelf
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00:40:2837.05 MB

Interview: Can you be both big and fast? with Angela Mangiapane, President, Mars Global Services at Mars

Over the last few years, Mars reached a decision point. They knew they needed to build new capabilities to continue to grow. What followed changed the way Mars ran their business. Peter Crosby and Molly Schonthal spoke with Angela Mangiapane, President, Mars Global Services at Mars., about the principles that have guided their transformation to be both fast and big.
online shopping,syndication,d2c,pxm,product experience management,digital shelf,brands,ecommerce,dam,digital marketing,pim,retail,
Digital transformation broadcast network

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