Our weekly roundtable explores the most important news and trends in manufacturing, and we take on Nike calling it quits with Amazon and what it means for everyone else. Also, Forrester analysts Joe Cicman and Allen Bonde have issues their 2020 Predictions for B2B Commerce, and the panel weighs in. Featuring Peter Crosby, Rob Gonzalez, and Justin King.
For brands to tell stories and connect with consumers personally and at scale, the right first party data is increasingly becoming the essential fuel. Shelley Bransten took the learnings at top retail...
When Covid accelerated the importance of digital, hybrid footwear brand KEEN was ready. Not that it wasn’t hard, but they had already been making the investments in digital channels, digital and data ...
Business Professor Gerald Kane of Boston University, along with his co-authors, found themselves in the middle of a pandemic conducting deep research through hundreds of interviews with executives tha...